Information for retailers and manufactures

This page is aimed at retailers and manufacturers who may be able to help the ConnectRight campaign in some way.  Retailers are perhaps in an ideal position to help inform the general public or specialists within the building trade at the point of sale.  There's a key role for manufacturers in ensuring white goods are correctly connected given that washing machines account for more than a quarter of all misconnections. The ConnectRight campaign is particularly interested in the longer term development of solutions to prevent misconnections.

There is a range of free campaign and publicity material free to help anyone working to raise awareness about the misconnection problem.

Please contact us via the enquiry form if you have information to share.
The Water Guide is a handy site with information about the UK water industry and the companies operating within it – their background, contact details and services. All this is displayed in an easy to read format, all within this one site.

There is also the Water Pollution Guide site, where you can find useful information about the sources of water pollution and how they can be treated.


The Environment Agency has produced a number of Pollution Prevention Guides on the following activities.

PPG1 - an introduction to pollution prevention covers the 5 main activities to consider to help avoid pollution incidents and comply with the law. 

PPG 3 - works in, near or over provides advice on how to make sure your work protects the environment and meets legal requirements, including waste management.

PPG 3 - use and design of oil separators in surface water drainage systems helps you decide if you need an oil separator at your site and, if so, what size and type is appropriate. 

PPG 4 - treatment and disposal of sewage where no foul sewer is available; it helps you choose the correct option for sewage disposal and gives guidance about maintenance and your legal requirements.

PPG 13 - vehicle washing and cleaning  provide advice to help protect the environment when washing vehicles using automatic wash systems, high pressure or steam cleaners and washing by hand.

PPG 6 - working at construction and demolition sites has been developed in partnership with industry to help those working at construction and demolition sites to prevent pollution

Additional guidance about dealing with Concrete washwaters on construction sites.

Is your site right? a brief 10 point checklist


Yellow Fish has taken place in many parts of the UK and in many countries around the world. It is an active, enjoyable and effective way of raising awareness of waste and water pollution, and helping make local environments cleaner and healthier places. It involves volunteers stenciling a Yellow Fish symbol beside drains as a reminder that any liquid waste entering these drains may go directly to the nearest stream or river, possibly causing pollution and killing wildlife. Read the yellow fish manual. Retail outlets, especially larger supermarkets, should identify surface water drains on their sites to avoid discharges to the wrong sewer.

WaterAid are an International charity with a mission to overcome poverty by enabling the world's poorest people to gain access to safe water, sanitation and hygiene education.
Water for Life is a Government White Paper that sets out a vision for the future management of the water environment.This paper is of relevance to all organisations in the UK given the emerging challenges the UK faces regarding water management.

Useful documents and further reading.

  • There is an interesting MORI/Ipsos report into public awareness and attitude about misconnections commissioned in 2009
  • Chemicals in Environment briefing note was originally produced for a national stakeholder workshop.  It sets out the current and potential future problems, solutions and approaches to addressing water quality impacts of chemicals as well as useful information about the chemical of concern.
  • Defra's Tackling pollution from the urban environment  sets out the current problem, including what are considered the major sources of urban diffuse water pollution.  The document was originally written for a broader consultation, now closed, about a strategy to address diffuse water pollution from the built environment.